How much do Super Bowl ads cost 2020?
How much do Super Bowl ads cost 2020?
A 30-second commercial for Super Bowl 54 in 2020 cost about $5.6 million, which is slightly more than the last-month going rate of commercials in 2021.
How much does a 30-second Super Bowl commercial cost 2021?
At $6 million, NBC would be seeking a 9.1% increase over the $5.5 million CBS sought for 30 seconds of ad time in 2021 and Fox pressed for in 2020. CBS’ 2021 broadcast of Super Bowl LV generated approximately $545 million in in-game advertising, according to Kantar, a tracker of ad spending — a new record.
How much does a 30-second Super Bowl commercial cost per viewer?
Super Bowl commercials: Ads cost $5M+ for 30 seconds now. Here’s how much they cost over the years. It is safe to say that no championship game in the over five decades of the event will be played in more unusual circumstances than Super Bowl LV.
How much does a 1 minute Super Bowl commercial cost?
In 2020, a Super Bowl commercial for the same length of time cost about $5.6 million, which was an increase from $5.2 million for 30 seconds in 2019, per The Hollywood Reporter.
What is the most expensive Super Bowl commercial?
Chrysler’s “Imported from Detroit” (2011) – $12.4 Million Here it is – the most expensive Super Bowl commercial of all time! This epic 2-minute ad for the Chrysler 200, features Eminem driving around his hometown of Detroit.
What is the average cost for a Super Bowl commercial?
Going all the way back to the first Super Bowl in 1967, the average price of an advertisement was anywhere from $37,500 to $42,500. Now, in 2021, you need at least $5.5 million dollars for a 30-second spot. Check here for a complete year-by-year list of the cost to advertise at the Super Bowl.
How much does a 60 second Super Bowl commercial cost?
The first Super Bowl was played in 1967, when it was about $75,000 for a 60-second spot. Today, commercials can cost up to $5 million. They’re said to have taken off after the 1984 blockbuster ad from Apple. It cost $500,000 for the spot that aired in the Super Bowl that year.
How much did Drake get paid for Super Bowl commercial?
This time around State Farm landed the real deal, and while Herbert refused to disclose how much the ad cost, CBS has revealed that rates for a 30-second ad airing during Super Bowl LV start at $5.5 million. The commercial immediately went viral online, proving that the price was likely well worth it.
How much did a 30-second Super Bowl commercial cost in 1967?
In fact, a 30-second commercial spot in Super Bowl LV will cost $5.5 million, Entrepreneur reported….Cost of a Super Bowl Commercial Over the Years.
| Year | Cost of a 30-Second Ad |
|---|---|
| 1967 | $42,500 |
| 1970 | $78,200 |
| 1975 | $107,000 |
| 1980 | $222,000 |
How much did State Farm pay for Super Bowl commercial?
Harbert declined to say how much State Farm spent on this year’s ad. CBS opened the bidding for 30-second commercial spots for Super Bowl LV at $5.6 million. Harbert said it’s well worth the investment. “It’s expensive to do a Super Bowl ad, but also the reach of an ad like this is unprecedented,” he said.
How much did a 2021 Super Bowl commercial cost?
Super Bowl commercial price history
| Year | Price of 30-second commercial |
|---|---|
| 2018 | $5,200,000 |
| 2019 | $5,300,000 |
| 2020 | $5,600,000 |
| 2021 | $5,500,000 |
Who is highest paid commercial actor?
11 Of The Highest Paid Commercial Actors Of All Time
- Morgan Smith-Goodwin. (Wendy’s)
- Tim Williams. (Trivago)
- Dean Winters. (Allstate)
- Isaiah Mustafa. (Old Spice)
- Stephanie Courtney. (Progressive)
- Jonathan Goldsmith. (Dos Equis)
- Paul Marcarelli. (Verizon)
- Dennis Haysbert. (Allstate) Character: Official Spokesperson.
How much does a Super Bowl commercial cost?
A 30-second commercial for Super Bowl 53 in 2019 cost between $5.1 and $5.3 million, according to Bloomberg. CBS’s telecast of last year’s game drew an average TV audience of 98.2 million viewers, according to Nielsen, the lowest rating for a Super Bowl in a decade.
How much does a 30 second TV commercial cost?
Super Bowl XLVII and Super Bowl XLVIII both set the average cost of a 30-second commercial at $4 million. Super Bowl XLIX, also broadcast by NBC, surpassed that record with a base price of $4.5 million. Media executives projected that the cost of a 30-second commercial could exceed $5 million at Super Bowl 50, a figure that CBS confirmed.
What are some of the brands that are in the Super Bowl?
Several major brands, including Budweiser, Coca-Cola, Doritos, GoDaddy, Master Lock, and Tide have been well known for making repeated appearances during the Super Bowl. The prominence of airing a commercial during the Super Bowl has carried an increasingly high price.
What was the cost of the Scotts Miracle Gro commercial?
According to AdWeek, Scotts Miracle-Gro purchased an ad slot in mid-January for a slightly discounted $5.5 million. To be included as an advertiser in CBS’ live stream of the Super Bowl, companies had to pay an additional $300,000, according to AdWeek.
