What is a website custom audience?
What is a website custom audience? Custom Audiences from your website is a targeting option that matches people who visit your website with people on Facebook, using the Facebook pixel. You can then create an ad to show to that audience. Or, you can create an audience of everyone who's visited your website in the past 30 days. What is a custom audience? A Custom Audience is an ad targeting option that lets you find your existing audiences among people who are on Facebook. You can use sources like customer lists, website or app traffic, or engagement on Facebook, to...