Does eye tracking technology exist?
Does eye tracking technology exist? Eye tracking is a sensor technology that makes it possible for a computer or other device to know where a person is looking. An eye tracker can detect the presence, attention and focus of the user. It allows for unique insights into human behavior and facilitates natural user interfaces in a broad range of devices. What is eye tracking in neuromarketing? Eye Tracking is a tool for the analysis of visual attention. From the perspective of neuromarketing, it seeks to associate visual attention with the cognitive and emotional responses of consumers. What is Aoi eye...